Alter Eco® Organic Khao Deng Ruby Red Rice. Nutty, Whole Heirloom Grain. Gluten-Free. Fair Trade Fair For Life. Hand Cultivated. USDA Organic. Net Wt. 1 LB (16 OZ) 454g. Heirloom grains of Thailand. Rice is so central to the diet in Thailand that the literal translation of "I'm hungry" is "I'm hungry for rice". This essential crop has been cultivated in the country's lush tropical terrain for centuries, in nearly limitless varieties. From the famously fragrant polished grains of Hom Mali Jasmine to the bold beauty of Khao Deng Ruby and the sweet subtlety of Purple Sticky Rice, we proudly preserve these delicious native heirloom grains for a new generation to enjoy. Nourishing foodie, farmer and field: As committed food activists, we travel far and wide to bring you the world's most exotic, delicious and sustainable foods. To understand our commitment to fair trade and learn what sustainability means to us. Carbon neutral product. Certified organic by Quality Assurance International (QAI). Non GMO Project Verified. nongmoproject.org. Visit www.alterecofoods.com.